Cosmetic Colour & Effect Guidelines 2018+
At the In-Cosmetics global in London GEOTECH will launch new cosmetic colour and effect guidelines for 2018+. This year the guidelines are divided into three complementary themes; "Creative Nature", "Glamorous Classics" and "Mystic World". This year GEOTECH is translating its new products for 2017 into innovative guidelines based on anticipated fashion.
Click here to download the complete presentation.
Creative Nature is all about the playful combinations and creative floral inspired imagery and looks while focussing on rustic colours with warm earthy tones. When it comes to mixing prints and patterns; the sky is the limit.
Luxury and glamour are the harmonizing characteristics for the guideline Glamorous Classics. In this trend great appearances and the essence of being successful are essential. Colours from off-whites and pretty pinks to bordeaux red and dusky green. These opposite colour concepts are inherent to the Glamorous Classics thesis, the tones are combined in such subtle and classy application they will apply the wearer with these confidence attributes.
Mystic World, is mysterious and therefore a real eye-catcher. Glossy Sci-fi materials, holographic and iridescent effects, 3D textures, asymmetrical silhouettes, as well as interesting cut-outs that favor special details, these are just some of the unmistakable virtues in the Mystic World guideline.
For more information or trendbox requests please contact Ms. Merel Cornet, marketing & sales at GEOTECH
Photography by Julien Walkotte
Make-up by Ron Schreuders
Model Creative Nature: Suzanne Mesker
Model Glamorous Classics: Lin He Yu
Model Mystic World: Jaleesa Koelen
© all rights reserved Geotech International B.V.